What We Do

Our design agency provides a wide range of services to businesses in Rochester, NY, and beyond. Whether you need a custom logo design or a corporate identity system, our goal is to help your company thrive.

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Advertising

CREATIVE ADVERTISING DESIGN

Advertise, Promote, Profit

At Dunn and Rice, we work relentlessly to get your advertising message out to the right audience, through the appropriate channels, in a way that elicits the response you’re looking for. Whether the purpose of your advertising effort is to raise awareness (brand advertising), or to elicit an immediate action or sale (direct response advertising), we can help. Our services include competitive research, strategy, advertising concept, branding consultation, graphic design, copywriting, storyboarding, video production, scriptwriting, digital file preparation, display design, and more. Our goal is to deliver a return on your advertising investment.

Print and Digital Advertising

D&R will determine which advertising tactics will deliver the biggest bang for your buck. Print ads, when reinforced with PR and digital marketing, can be very effective. Press advertising includes newspaper and magazine ads, trade journal ads, and more. Other forms of print advertising include flyers, rack cards, posters, and banners. Digital advertising includes display ads, email marketing, digital signage, social network advertising, and video. At Dunn and Rice Design, we'll do our research, then recommend and implement the appropriate advertising tactics that makes sense for your business, your goals, and your budget.

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MORE APPROACHES TO CONSIDER

Direct Mail Advertising

Direct mail marketing can be used as an advertising vehicle to send promotions, ads, announcements, and more in print form through the mail. Email marketing can deliver these same messages but provides you with measurable data that will help you analyze recipients’ responses and behaviors, so that you can adjust strategies and tactics as needed.

In-Store Display Advertising

Retail display advertising needs to grab attention, convey benefits and features of the product, or convey a special promotion. Tactics range from POP displays to static window clings. At Dunn and Rice, we combine structural design, branded graphics, action messaging, and commanding imagery for eye-popping displays that commands action.

Outdoor and Vehicle Advertising

When you want reach the masses in a BIG way, consider large-format advertising such as billboards, banners, and signage. Vehicle and truck graphic are actually moving ads and must capture attention quickly. Large-format advertising, if done well, can be highly effective. Our graphic design team will create eye-catching ads for maximum impact.

Let’s Start Something

We pride ourselves on building genuine, lasting relationships with our clients. If we’ve captured your attention all the way to the end of the page, then you just may be ready to contact us.

Go For It!