BRANDING EXPERTS SINCE 1987
What is branding?
Ask 10 people what branding is all about and you’re likely to receive 10 different answers. Many business owners think that if their logo was created by a graphic design professional, that they are able to check branding off of their list of marketing projects. Although your logo design is the foundation of your brand imagery, the truth is that branding is more about the promise of what customers can expect from your brand, and the emotional attachment and loyalty that develops when your brand delivers on that promise.
Dunn and Rice Design's initial strategy services includes discovering your brand's mission and values, what makes your company and/or products unique, and how you want your brand to be perceived. That's when the real fun begins. Our graphic design team, copywriters, and marketing professionals will express your brand voice by developing branded imagery and messaging in a consistent manner across all touch points where your brand will be experienced. Creative branding services may include developing a custom logo design, website design and development, print and digital advertising, marketing and promotional materials, and package design.
Customized Branding Solutions
We develop customized branding strategies that capture the essence of your business, its values, and personality. A solid branding strategy should be at the heart of every graphic design or marketing initiative.
Our Goals for Your Brand
- To ensure that your brand is unique and differentiates you from your competitors
- To develop a brand that creates loyalty and advocates
- To implement strategies and tactics that move your business forward
- Branding strategy and consultation
- Custom logo design
- Brand identity design
- Tagline and key messaging development
- Marketing strategy and implementation
- Brand standards guidelines design